01
The whole city, in your hand.
Explore a live city map, browse partner territories, and jump straight to directions.
Open The Hub →Lubbock's gameday platform
The city
is the stadium.
One cinematic map for every kickoff, every tradition, and every local place worth knowing.
The Hub
Everything connects here.
Find the stadium, parking, tailgates, local deals, and the places that make a Lubbock Saturday feel like nowhere else.
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Every game. One pulse.
12 upcoming kickoff, venue, home-and-away status, and result in one clean schedule.
View schedule →03
Know the rituals.
Parking, tailgating, the tortilla toss, and a local-first guide for newcomers and lifers.
Read the guide →Preview territory
Local businesses become part of gameday.
The TortillaCannon app
The cannon in your pocket.
The kickoff push. The countdown. The launch. Plus the full slate and The Hub — with gameday deals wherever Saturday takes you.
Built differently
No banner ads.
No clutter.
Just the city.
Partners show up as useful places on the map — not interruptions. Fans get the platform free, forever.
See partner options ↗